corey walker

Boundaries, Strategy, and Success Defined

Corey Walker, a seasoned social media agency owner and co-author of Instagram for Dummies, shared valuable insights during her recent interview.


S3 E5 Corey Walker: From Marketing Specialist to Instagram for Dummies Work From Home Forever

In this episode of the Work From Home Forever podcast, we chat with Corey Walker, a social media agency owner and co-author of "Instagram for Dummies" and "Instagram for Business for Dummies." Corey shares her journey from working in a corporate cubicle to running her own successful social media agency from home. The catalyst for her transition was the desire to spend more time with her young daughter, who was in daycare while Corey felt unproductive in her office cubicle. Determined to find a better work-life balance, she began freelancing and eventually established her agency, The Marketing Specialist. Corey highlights the importance of having a dedicated office space at home and setting clear boundaries with clients to maintain a healthy work-life balance. She discusses how the rise of short-form video content has transformed digital marketing, noting the challenges small business owners face in creating engaging videos. Despite the obstacles, she emphasizes the necessity of leveraging platforms like Instagram and LinkedIn to connect with clients and grow their businesses. Corey also touches on the importance of maintaining personal connections and taking breaks to avoid burnout. She shares strategies for managing client expectations and stresses the value of networking and continuous learning to stay ahead in the ever-evolving field of social media marketing. Throughout the interview, Corey provides practical advice for those considering a transition to remote work, whether for a company or as an entrepreneur. Connect with Corey: Website: The Marketing Specialist Instagram: ⁠⁠CoreyCWalker ________________________  Do you love the show? Check out our⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠official merch page⁠⁠⁠ ⁠on Etsy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and support the show! ________________________

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Meet Corey Walker

With 19 years of experience working from home, Corey credits her success to a combination of discipline, adaptability, and a commitment to maintaining balance.

Corey emphasizes the importance of setting clear boundaries with clients, advocating for firing those who are toxic or disrespectful. She believes that prioritizing respectful and collaborative partnerships is key to sustaining a thriving business.

As a digital marketing expert, Corey also highlighted the value of leveraging Instagram to build brands and grow businesses. Her approach combines strategy, creativity, and authenticity to stand out in a competitive landscape.

Corey’s story is a testament to the power of resilience, respect for self, and using social media as a tool for meaningful connection and success.

Connect with Corey


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Q&A with Corey

Why did you want to Work From Home Forever?

Initially, because my daughter was only 18 months old, and I didn’t want to sit in a cubicle with 0 flexibility while she was in daycare all day. Then, as my business grew, and I had another daughter, I couldn’t imagine going back to an office, plus they couldn’t afford me!

How long have you been Working From Home, Forever?

19 years

What tradeoffs, if any, did you make in order to Work From Home Forever?

Never a guaranteed income, had to rely on husband for healthcare (then he got laid off), made less money in the beginning.

How do you manage work/life balance Working From Home, Forever?

I get up around 7:45 am (not an early bird) make my coffee and jump right into my work usually in my pjs. I work several hours, then will take a break either to hang out with my high school daughter during the summer at lunch time, or to take a 2 mile walk. I jump back on after lunch, and typically work until 5 or 5:30, then I’m off for the night. I do still check my phone, but I don’t commit to doing any creative work in the evening, just responding to urgent emails.

What’s your best advice to others who want to Work From Home Forever?

Keep a schedule like you would in a regular office. It helps you so you don’t end up working 70 hours a week, or if you get distracted easily, it will keep you fro working only 20. Also, try to connect with people for lunch or coffee so you still feel connected with humans.

What are your three must-haves to Work From Home, Forever?

1 – A good laptop

2 – Cell phone

3 – Discipline

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